行銷猛點子: 大膽組合、炒作趣味、立即變現 大師輕鬆讀 NO.40

· 大師輕鬆讀 Book 40 · 大師輕鬆讀股份有限公司
Ebook
66
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About this ebook

大師輕鬆讀 NO.40(中英對照)

Marketing Outrageously — How to Increase Your Revenue by Staggering Amounts

猛點子行銷既能讓你樂在其中,又能引起注意賺大錢,因為你做事的方式和其他人比起來顯得新鮮不一樣。


Copyright ? 2015 by Summaries.Com

About the author

原創作者簡介:

強 .史普爾斯特拉 (Jon Spoelstra)╱曾擔任美國波特蘭大學助理教授,現為獨立製片公司曼達拉娛樂集團(Mandalay Entertainment)旗下職業運動部門總裁。史普爾斯特拉為業界公認運動行銷權威,曾任波特蘭拓荒者隊經理11年,紐澤西籃網隊總裁3年,也曾擔任多家職業運動機構顧問工作。著有《賣冰給愛斯基摩人》(Ice to the Eskimo)、《心想事成得成功》(Success is Just One Wish Away)等。

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